Tuesday, April 12, 2011
Loving that Toyota's Gone Viral !
If you have not seen Toyota's latest viral video, watch it now by clicking on this link:The viral video "Swagger Wagon" has gotten over 8,000,000 views and is used as a tool by Toyota to promote the 2011 Sienna Minivan. I had to share this video because I found it to by hysterical! With all the negative press Toyota has gotten in the last year or so, this is exactly what they need. Toyota is doing a fantastic job coasting through negative press by putting a smile on consumer's faces. Through product defects and other mishaps, it is impressive that Toyota can be light-hearted and continue to do business as usual. Hopefully Toyota's reputation will make a quick recovery following this campaign. I am always rooting for a good comeback!